With the iconic change, the company transformed the fundamental color of its brand. This time, the logo adopted brighter aesthetics-bidding goodbye to the Neon logo. Just 2 years after the recent rebranding, Spotify changed its logo, yet again, in 2015. Once again, the lines represented the synergy between internet connectivity and music in the Spotify business model.A series of three curved white lines in a green circle was placed next to the icon.The logo’s font was changed to a simple sans-serif one in thick black font.Around that time, several companies were modernizing their logos to make them appear sleeker and simplified-something which was also reflected in the Spotify logo. The trademark had its first major overhaul, where both the rectangle of the green background and the funky ‘O’ in the wordmark were removed. In 2013, the logo was entirely redesigned. The three stripes above the letter-O with different weights-represented a Wi-Fi icon or the sound of music.The name appeared like a flowing or dancing style, with the letter ‘O’slightly raised up.The boundary square had round edges with ‘Spotify’ written along its base.The white typeface had a clear outline.The original logo is a white typeface on a lemon or avocado-green square background. Its style was similar to that of the emerging tech companies launching in the 2000s-used fun fonts with minimalistic elements. The first Spotify logo was very simple and minimal. Over the years, it has undergone several modifications to become what it is today. The original logo made its debut in 2008. The company’s title was initially misheard from a name shouted by Lorentzon, which they later thought out an etymology of a combination of ‘spot’ and ‘identify’. It was founded in Sweden by Daniel Ek and Martin Lorentzon. Since the platform’s inception in 2006, the logo has undergone several modifications and alterations. With millions of users and creators hooked on the platform, Spotify has a value of $22.95 Billion within the market space. Presently, Spotify is one of the largest online music streaming platforms.

But, where did the Spotify logo come from? The tilted logo with asymmetrical lines enclosed within a dark-green background has become the global emblem of music. It is one of the most minimalist logos of the digital era. Wherever you look, a darker shade of green is ought to remind you of the quirky (yet minimal) Spotify logo. Do you think that the Spotify Logo is essentially green? Do you feel that the logo personifies the color green?

Old spotify logo